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Herve Leger
The pioneer of the body-con craze, Leger used properties formally associated with foundation garments to create dresses that mold the body and make it look tight as a drum. The figure-sculpting bandage dress was a staple in the late eighties and nineties, and has resurfaced on the formidable forms of celebs and socials. Founded in 1985 by Herve Leger, (who changed his name to Herve L. Leroux after he lost the rights), BCBG Max Azria acquired the French label in 1999. Leger was promised "unconditional support," but the relationship soured when BCBG cut the budget and Leger refused to cooperate. He was fired just six months after the takeover. Today, Azria designs the line. He's added beads, feathers, cashmere insets and applique to vary the legendary look.
