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Cynthia Steffe earns consistent editorial coverage for its affordable take on trends every season. Established in 1989 by Cynthia Steffe, the brand sticks to the fun and feminine, and is heavy on separates. In 1994, the label was acquired by Bernard Claus from LF Brands. Steffe left in 2006, and the label subsequently suffered a mini-identity crisis while transitioning between designers. Waleed Khairzada left after two seasons, and Shaun Kearney stepped in as creative director after that. So far, Kearney's been revered by critics for bringing back the familiar Cynthia look with his first collection for spring 2009, with floral print dresses, billowy blouses, and slim Bermuda shorts.